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<title>Ron Krasniqi</title>
<link>https://ron.krasniqi.co.uk/</link>
<description>Head of Growth @ Browniegod. Founder &amp; CTO @ AdScribe. I like building things and companies.</description>
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<title>About This Site</title>
<link>https://ron.krasniqi.co.uk/blog/why-the-site/</link>
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<pubDate>Tue, 06 Oct 2026 00:00:00 GMT</pubDate>
<description>&lt;a href=&quot;https://ron.krasniqi.co.uk/blog/why-the-site/&quot;&gt;About This Site&lt;/a&gt;. Why and how I built this blog.</description>
<content:encoded><![CDATA[<p>I've always been interested in many topics, but not so interested in sharing my thoughts online. I used to believe that a finished product or service was the only thing worth sharing, and those outputs were how I'd communicate insights gained from whatever I was consuming.</p>
<p>When my work and curiousity revolved around building software, insights crystallised themselves through practice. Now that I run (and code) a B2B SaaS while leading growth for a consumer brownie bakery, I'd like somewhere to capture transferrable insights before they get lost between context switches.</p>
<h2>How I Chose The Stack</h2>
<p>I've been building on top of LLMs for 3 years now. The prototype for <a href="www.adscribe.com">AdScribe</a> was built on GPT-3. I went from managing a team of outsourced devs as CTO to running a fleet of agents as my dev team. Before choosing a stack for this website, I noted the following predictions of mine about the future of building software:</p>
<ol>
<li>Frameworks are no longer a requirement. As the maintenance cost of software tends to 0, an emergent fluid framework is  fine (aka no framework).</li>
<li>Personal software will be ubiqiutous. A custom tool I built won't feel as shiny as it once did, so it doesn't need to stand out. If I'm going to have lots of bespoke software, I would like to have continuity between interfaces across tools and my operating (eco)system. I have my own flavour of Apple's liquid glass design system I use across projects. <em>I also happen to really like liquid glass, one of the few things today that <a href="https://x.com/elonmusk/status/1844612977967890706">look like the future</a></em>.</li>
<li>Software will have way less dependencies. Non-optional tooling such as runtimes (for now) will be more ambitious. (e.g this project uses <a href="https://bun.com">Bun's</a> <a href="https://bun.com/docs/runtime/markdown">markdown renderer</a>).</li>
<li>The JavaScript runtime I'm most bullish on is <a href="bun.ts">Bun</a>. I was a <a href="deno.ts">Deno</a> fan but their decision to not be backwards compatible burned them. Bun's momentum never stopped, and now they're owned by <a href="https://www.anthropic.com">Anthropic</a> who are likely to IPO at $2T. Bun is here to stay and benefits from a generous supply of frontier tokens.</li>
</ol>
<h2>How This Site Works</h2>
<p>This site is built with a single <a href="https://bun.com">Bun</a> script. Pages use basic JS functions with string interpolation for (escaped) HTML templates, statically rendered. The image sampling for blur effects and colour samping for card backdrops is done at build-time using <a href="https://ss64.com/mac/sips.html">sips</a> to manipulate images locally and in JS. LLM of choice was Claude Opus 5.5 with Claude Code as the harness.</p>
<p>I use the <a href="https://developer.mozilla.org/en-US/docs/Web/API/View_Transition_API">View-Transition-API</a> for continuity. I actually like animated, fluid UI unlike a lot of devs today. Provided the animations are not aggravatingly slow, of course. Eyes didn't evolve to track non-linear motion, animation can be a good thing actually!</p>
<p>The <a href="http://localhost:4321/feed/">Feed</a> is a simple markdown list, with format <code>- YYYY-MM-DD - {Description}</code>. Tags are applied via Frontmatter, conveniently supported through <a href="bun.ts">Bun's</a> YAML parsing.</p>
<p>The site is hosted on <a href="https://www.cloudflare.com/products/pages/">Clouldflare Pages</a> because it's cheap. I also think <a href="https://www.cloudflare.com">Cloudflare</a> are on track to be the winnnig neocloud of this era.</p>
<p>And that's mostly it, I have a design system skill I personally maintain and use across projects for continuity with Apple's operating systems. I might open source it someday.</p>
<h2>What I'm Interested In At The Moment</h2>
<p>Right now I'm interested in <a href="https://en.wikipedia.org/wiki/Growth_hacking">growth-hacking</a> (surprise) and doing it sustainably.</p>
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<title>Ski Trip Picker</title>
<link>https://ron.krasniqi.co.uk/projects/ski-trip/</link>
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<pubDate>Sun, 04 Oct 2026 00:00:00 GMT</pubDate>
<description>&lt;a href=&quot;https://ron.krasniqi.co.uk/projects/ski-trip/&quot;&gt;Ski Trip Picker&lt;/a&gt;. A tool for my friends and I to pick our next ski trip destination.</description>
</item>
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<title>Browniegod</title>
<link>https://ron.krasniqi.co.uk/projects/browniegod/</link>
<guid isPermaLink="false">https://ron.krasniqi.co.uk/feed/#2026-01-01-browniegod</guid>
<pubDate>Thu, 01 Jan 2026 00:00:00 GMT</pubDate>
<description>&lt;a href=&quot;https://ron.krasniqi.co.uk/projects/browniegod/&quot;&gt;Browniegod&lt;/a&gt;. Head of Growth, making Browniegod a household name.</description>
</item>
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<title>Lawhive</title>
<link>https://ron.krasniqi.co.uk/projects/lawhive/</link>
<guid isPermaLink="false">https://ron.krasniqi.co.uk/feed/#2025-01-01-lawhive</guid>
<pubDate>Wed, 01 Jan 2025 00:00:00 GMT</pubDate>
<description>&lt;a href=&quot;https://ron.krasniqi.co.uk/projects/lawhive/&quot;&gt;Lawhive&lt;/a&gt;. Senior full-stack engineer, built the AI-native legal OS and co-pilot for law.</description>
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<title>AdScribe</title>
<link>https://ron.krasniqi.co.uk/projects/adscribe/</link>
<guid isPermaLink="false">https://ron.krasniqi.co.uk/feed/#2023-01-01-adscribe</guid>
<pubDate>Sun, 01 Jan 2023 00:00:00 GMT</pubDate>
<description>&lt;a href=&quot;https://ron.krasniqi.co.uk/projects/adscribe/&quot;&gt;AdScribe&lt;/a&gt;. AI-native document generator for recruitment and marketing agencies.</description>
</item>
<item>
<title>Quote Buddy</title>
<link>https://ron.krasniqi.co.uk/projects/quote-buddy/</link>
<guid isPermaLink="false">https://ron.krasniqi.co.uk/feed/#2010-01-01-quote-buddy</guid>
<pubDate>Fri, 01 Jan 2010 00:00:00 GMT</pubDate>
<description>&lt;a href=&quot;https://ron.krasniqi.co.uk/projects/quote-buddy/&quot;&gt;Quote Buddy&lt;/a&gt;. A Chrome extension that automatically extracts direct quotes from articles, showing what&#39;s primary information and what&#39;s opinion.</description>
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